
About Client
Halfway to Everywhere is a rapidly growing music festival in Emporia, Kansas, celebrated for its high-energy atmosphere and diverse lineup. As the festival expanded, its brand identity needed a refresh to match its evolving reputation and better connect with its enthusiastic audience. The organizers sought a bold, modern aesthetic that would elevate the festival’s presence while maintaining its vibrant and spunky personality.

Color Palette

Typography

The Goal
The primary goal of the Halfway to Everywhere website was to create an engaging, user-friendly platform that captured the essence of the festival while delivering essential information. Using Relume and Webflow, I built a visually cohesive and intuitive site within a week, ensuring a polished, consistent design across all elements. The result was a dynamic, accessible website that not only enhanced the festival experience for attendees but also reinforced its growing reputation. Positive feedback from both organizers and festival-goers confirmed the site as an essential tool for the event’s success.

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